Personal Whatsapp vs Business Whatsapp — Which is better for Business?
WhatsApp Business is made specifically for professionals and small business owners. You can write details like your website, services and location even on your profile.
WhatsApp Business Api is another offering from WhatsApp but that is more for sending marketing messages and engaging with your prospects/ users / customers through a bot for enquiry / support purposes
Even with all the benefits WhatsApp business offers, we suggest you use Personal WhatsApp if you are
Building whatsapp communities to acquire and engage users
Building connections with other business owners
Why so?
Here are some reasons to prefer WhatsApp personal over WhatsApp business-
- Sure, WhatsApp business is tailored specifically to business use-cases. But do you really want to be seen as a business while building communities or personal relationships? Especially when people want to connect with people, not their businesses online?
- WhatsApp business has advanced features as compared to WhatsApp personal- such as sending marketing messages, running bots for enquiry or support. Do you prefer these features when building relationships with prospects or communities?
- WhatsApp business is amazing for certain business functions like mass marketing or support bot, but for B2B and whatsapp community driven operations, you need something which helps you get the most out of personal WhatsApp without making you use WhatsApp Business.
Whatlist allows you to use these features which help you scale
- Build and scale a community of prospects / users / customers on WhatsApp
- Personal relationship building with prospects
With the following features at the tip of your hands-
1. Making lists of people and segregating them as per your custom tags
2. Sending a personalized broadcast message to multiple people at once, even if they don’t have your number saved
3. Checking out the group analytics to find the time when the group is most active
4. Group leaderboard to find the most active people in a community
5. Whatlist AI summarizes the discussions in the group, and provides you the relevant asks from the community
Whatlist.io can help you get more from your personal WhatsApp account. Even without an API key.
Note — We have launched a WhatsApp Announcement Group, where we share Whatsapp Tips, Tactics, Automations, other Whatlist features, checklist, guides and How-To’s regularly
Please join using this link
Checkout Whatlist to scale your Whatsapp Groups and Business Outreach using Automation, Analytics and AI
More from me
Here’s some great articles on Go-to-market strategies:
- Whatsapp Group Hacks — Increase Engagement and Growth
- Automate “Marketing Funnel” and “Learning Operations” Whatsapp Groups — For EdTech companies
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